Taking the surprises out of the campaign approval process
Posted by TravelMailer at 9:33 am
Have you been importing email addresses into your subscriber lists in TravelMailer? You may have noticed that when you import lists larger than your approved list size, a warning appears, noting that you will have to complete our campaign approval process prior to sending your campaign. The benefit is that you will no longer be caught out by the need to get your campaign approved, just as you’re about to send that time-critical email newsletter.
Our approval process is in place to ensure that everyone enjoys reliable deliverability and service. By having our approval team check that lists abide by our anti-spam policy, we can maintain permission best practice and great deliverability for all campaigns.
If you import a list above your current approved list size, then you will see a warning like this (“Your account has not been approved for a list of this size”):
Once you have imported the list, an email will be sent to us, explaining that you will need to go through our approval process before you can send a campaign.
You will have to have to go through our approval process. This involves answering two short questions regarding your list, which we will then review prior to approving your first campaign to a list of this size:
You will only have to do this once in order to send to your new subscriber list. Read more about how the approval process works.
Please note:
The approval process is actually a campaign approval just as much as it is a list approval. Meaning we actually need to see the actual campaign being sent (in its completed form) as part of our review, that’s why we can’t just check the list when it’s imported.
This is important for us to be able to know that the creative itself meets our policies (isn’t content that violates our terms of use, has a visible unsubscribe, etc) and is relevant to your list permissions.
